FOR RESTAURANTS

    Reservations, orders, and the86 list that actually sync.

    Front of house, back of house, the website, the delivery apps — every one is a separate system taking a cut and holding a piece of your guest data hostage. When a dish 86s, the news travels by shouting. We build the operations layer that ties it together and gives you back the relationship with your guest.

    THE SHORT ANSWER

    Custom software for restaurants connects the systems that normally don't talk: reservations and waitlist, direct online ordering, and inventory that updates the menu in real time when a dish 86s. It keeps front and back of house on the same page, lets you own your guest data and your ordering instead of renting it from third parties, and cuts the per-order fees that eat your margin.

    WHERE THE MARGIN GOES

    Five systems, one dinner service, no agreement.

    OpenTable, Toast, the delivery apps, the reservation widget — each does one slice and takes a cut for it. The pain is the seams between them, and the guest data you never actually get to keep.

    86ing that travels by yelling across the line

    The kitchen runs out of the special, and now it's a race to tell the host, the servers, and the website before someone sells a sixth order of a dish that's gone. Off-the-shelf POS and ordering don't share a live menu, so 86ing is a manual relay — and the gap is where guests get told 'sorry, we're out' after they've already ordered.

    Reservations and waitlist that don't know each other

    The res book says one thing, the walk-in waitlist says another, and the host is reconciling table turns on a paper grid while a line forms at the door. When the two don't share floor state, you either leave tables empty or double-seat them — both of which cost you.

    Third-party delivery apps renting you your own customers

    Every order through a delivery marketplace takes a fat commission and keeps the guest's data. You're paying 20-30% to a platform that owns the relationship — and you can't even email the customer who just ordered from your kitchen.

    Inventory and food cost that nobody sees until it's too late

    Counts live on a clipboard, theoretical food cost lives in a spreadsheet, and the gap between what you bought and what you sold only shows up at month-end — long after you could've done anything about a dish that's quietly losing money.

    Guest data scattered across systems you don't own

    The reservation platform has some of it, the ordering app has some, your email tool has the rest. There's no single guest profile — so you can't actually reward your regulars or win back the ones who've drifted.

    THE OTHER WAY ROUND

    What custom restaurant software unlocks.

    Built around your service, your menu, and your guests — so the systems stop taking a cut to barely talk to each other.

    WHAT WE BUILD

    • A live menu where 86ing in the kitchen instantly updates the website, ordering, and the servers' view.
    • Reservations and waitlist on one floor map, so the host sees turns, holds, and walk-ins together.
    • Direct online ordering you own — no marketplace commission, and the guest's data stays yours.
    • Inventory and food-cost tracking that flags a bleeding dish while you can still fix it.
    • One guest profile across reservations and orders, so loyalty and win-backs actually work.

    CAPABILITY, NOT A CASE STUDY

    The kind of thing we'd build for a restaurant group.

    Examples of what fits a restaurant — what we build, not clients we're claiming. Scoped to the seam that's costing you the most margin or the most guests.

    A live, shared menu and 86 system

    One menu that the kitchen controls and everything reads from — POS, website, online ordering, server tablets. 86 a dish once and it's gone everywhere, instantly. The shouting-down-the-line relay becomes a single tap.

    Direct ordering and reservations you own

    A branded online ordering and reservation experience on your own domain — no marketplace commission, no rented relationship. The guest data, the email, the repeat business all stay with you.

    A unified host stand

    Reservations, waitlist, and floor state on one screen, so the host manages turns, quoted wait times, and walk-ins from a single live map instead of reconciling a book against a paper grid.

    A guest profile and loyalty layer

    One profile per guest stitched across reservations and orders — visit history, favorites, spend — so you can actually recognize regulars and win back the ones who've gone quiet.

    THE HONEST CAVEAT

    If you're a single room and Toast plus a reservation widget genuinely keeps service smooth, you may not need custom yet. The case gets real when you're a multi-unit group bleeding margin to commissions and seams — that's when owning the stack pays for itself.

    STRAIGHT ANSWERS

    Restaurants, answered.

    Can a custom system replace Toast, OpenTable, and the delivery apps?

    It can replace the pieces that are costing you most, and we'll be honest about which ones those are. Direct ordering you own is a strong build — it cuts marketplace commissions and keeps the guest relationship. A unified reservations-and-waitlist host stand is another. We don't rip out a POS that's working just to rebuild it; we target the seams and the fees that actually hurt.

    How does live 86ing and inventory sync across the website and POS?

    We build one shared menu that every surface reads from — kitchen, POS, website, online ordering, server tablets. When a dish 86s, it updates everywhere at once, so a guest can't order something that's already gone. Tie that to inventory and counts can drive availability automatically, not just a manual toggle.

    Will owning my online ordering really save the third-party commissions?

    For direct orders, yes — there's no marketplace taking 20-30% of a branded order on your own domain, and just as important, the guest's data stays yours so you can bring them back. Many restaurants run both: keep the marketplaces for reach, push regulars to direct ordering where the margin and the relationship are far better.

    Can it work across several locations?

    Yes — that's often where it pays off. We build a shared core with per-location menus, pricing, and floor maps, plus group-level reporting across all of it. Each room runs its own service while the group sees food cost, sales, and guest data in one place instead of a separate login per restaurant.

    Do I own the guest data and the system?

    Completely. That's a big part of the point — you own 100% of what we build and the guest data it holds, instead of renting your own customer relationships back from a platform. It's yours to keep, change, and grow on your timeline.

    Stop renting your guests
    from a delivery app.

    Tell us the seam that's costing you — 86ing, the host stand, the commissions. You'll get a real plan back in plain language: what we'd build and how fast. You work directly with the builder, and you own the system and your guest data, 100%.

    START YOUR BUILD

    We take only a few builds at a time.